Much of the literature and strategy written about responsible AI has focused on the in-house development of AI models (what we call “first-party AI”). However, these will form a small fraction of the models deployed by most organisations, being dwarfed by those procured from software vendors (second-party AI) or implicated in processes outside the direct control of the customer (third-party AI).

As a customer engagement platform provider, Salesforce offers both second party AI solutions for specific purposes (our Einstein products), and a platform that supports the creation of first-party and integration of third-party AI models.

In this talk we present our view of the cross-disciplinary services companies will need to support the responsible integration of all 3 categories of AI usage, and in the process, create a resilient, responsible AI culture.

Hilary is a human centred digital design leader dedicated to helping people connect to each other and with information. She has brought her cross functional design and leadership expertise across a wide range of organisations working on frontier technologies including Yahoo!, The ABC, NICTA, CSIRO|Data61 and Salesforce.

Hilary is a member of the Salesforce Ignite team, who are a team of innovators and pragmatists, helping ambitious customers solve some of their most interesting—and toughest—challenges. Ignite combines a human-centered, design-led approach with Salesforce’s world-class technology to help our customers move from vision to value. She leads engagements and has a specialisation in data cultures and ethical technology.

Hilary’s strengths are in design thinking + systems thinking, collaboration design and facilitation, executable design strategy and rapid validation to ensure holistic considerations, feasibility and business value. She has extensive experience in data product design and is passionate about establishing holistic data cultures, social good and ethical digital transformation. https://www.linkedin.com/in/hilarycinis/